Using the International Code to Create Change
60 - 90 minutes
Qualifies for E CERPs for IBCLCs

This talk works well with audiences of both breastfeeding specialists and families. It covers:

  • Why the International Code for the Marketing of Breast-milk Substitutes was created
  • Other products whose marketing is restricted and why
  • How companies can sell their products without violating this Code
  • How some companies’ marketing practices undermine breastfeeding

Change is in the air. Learn how the International Code for the Marketing of Breast-milk Substitutes applies to companies and healthcare professionals. This talk covers a process to evaluate U.S. companies' compliance with the International Code, as well as some new developments that may help protect breastfeeding in the U.S.  Note: This talk qualifies for E CERPs, a requirement for IBCLC recertification.