Focus groups of new mothers tell us that the most common reason many supplement with formula and wean earlier than planned is confusion about baby and breastfeeding norms. When I learned this, I asked myself the question: “How can I get an easy-to-use, low-cost breastfeeding resource into the hands of more new mothers?” The answer was my Breastfeeding Solutions smartphone app.
As you can see from these images, my app now has a fresher, more modern look. I have also reduced its price from $6.99 USD to $4.99 USD to make it more affordable.
My hope is to provide an alternative to random googling (which can be hugely time-consuming and lead to questionable sources) and to give many more mothers easy access to fast, reliable breastfeeding answers from the moment their baby arrives. You can help me make this happen by:
- Sharing the link to the 2-minute YOUTUBE VIDEO DEMO
- Downloading the app’s UPDATED FLYER (click on "Share" then the light gray "Download") and spreading it far and wide
Thanks in advance!
What’s New in Version 1.3
Along with its new look and feel, my son Ben (my app builder) and I made other user-requested improvements:
- Larger line drawings
- More index links for faster, easier access to more information
- Navigation bar now attached to the top of the screen for easier browsing.
- A clearer font and updated styling
- Articles section renamed Browse to clarify its purpose
I appreciate that unlike a book, an app allows me to send updates automatically. Once you’ve downloaded the app, there’s no need to buy a new edition. When you're notified of an update, just touch the “Update” button, and you receive the new, improved version instantly.
But I’ve also discovered a disadvantage to an app. With every update, the app’s reviews disappear from the Current Version tab of Apple’s App Store. Yikes! This is a problem because apps without current reviews appear lower on the App Store’s listings, so fewer mothers see them. Also mothers are less likely to take a chance on an app with no reviews on the current version.
Rewards for Apple Reviews
That’s why I’m hoping for your help. With this update, there are now no reviews of the app’s current version in the App Store. If you’ve found any aspect of my work useful and you have an iPhone or iPad, please consider helping me by submitting a review of the current version. Clicking the link below from an Apple device will take you directly to the app’s page in the App Store.
If you submit a review of the 1.3.1 version of the Breastfeeding Solutions app, as a thank-you, I will send the first 15 people whose App Store review is published a promo code for a free download of the Breastfeeding Solutions app onto any Apple device. This promo code can only be used once, and it expires 20 days after you receive it. You may share this promo code with a deserving pregnant or breastfeeding mother, a colleague, or anyone you choose.
As an FYI, it takes a few days for a submitted review to appear in the App Store. So be patient. After your review appears, just notify me by email at email@example.com. If you are one of the first 15, I will send you a unique promo code and instructions on how to redeem it.
Android Users Can Help, Too
If you’re an Android user and you haven’t yet submitted a review, it would also be of tremendous help for you to do so now, either in Google Play or Amazon. Clicking on the links below from your Android device will take you right to the app’s page in both stores.
Supporting the Larger Breastfeeding Cause
As with its previous version, a portion of every app sale goes to the Best for Babes Foundation® to help beat the Breastfeeding Booby Traps® – the cultural and institutional barriers that prevent mothers from achieving their personal breastfeeding goals. The Best for Babes seal of approval is still prominently featured on the app’s new home page, and links to the app are featured on the Best for Babes online shop.
When you recommend Breastfeeding Solutions, you provide reliable help to the mothers in your circle and you support the larger breastfeeding cause. I appreciate your help in spreading the word. It means a lot to me!